The SEO page title and meta description are what appears on a search engine when a search is entered.
To update your SEO settings, you can do this for each of your pages in your website manager.
SEO Page Title
A page title tag is an HTML element that specifies the title of a web page. Page title tags are displayed on search engine results pages as the clickable headline for a given result as well as in the browser and are important for usability, SEO, and social sharing. The title will be prefixed by your venue name e.g. (Venue / Membership / New subpage). It's recommended to keep it shorter than 60 characters.
SEO Meta Description
The meta description isn't always used in results. Sometimes a search will only show a snippet from the webpage that contains the search term that was typed at the time of the search.
Entering your metadata in these fields helps visitors to click through to your page — especially if it's relevant to the content of your page.
It's best to keep meta descriptions long enough that they're sufficiently descriptive, so we recommend descriptions between 50–300 characters.
This is the information provided by Google regarding SEO. You can read more about their guidelines HERE.
'Description meta tags are important because Google might use them as snippets for your pages. Note that we say "might" because Google may choose to use a relevant section of your page's visible text if it does a good job of matching up with a user's query. Adding description meta tags to each of your pages is always a good practice in case Google cannot find a good selection of text to use in the snippet.'
Please also take a look at this online course which can help you have the best SEO around and support you further in how it can help you and your business get noticed online.
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